Targeted Automotive Inventory Ads
Rev Up Your Sales with Vehicle Inventory Ads
Capture the attention of eager car shoppers like never before with our hassle-free, autopilot advertising service. Our system effortlessly showcases your dealership’s inventory to a broad audience of in-market buyers, employing advanced targeting techniques. We focus on the shoppers that matter most—those in your local area actively seeking their next vehicle, ensuring your ads reach the most interested eyes.
Set your campaign dates, your budget, and press launch—it's as easy as that. No experience or marketing expertise required
No need to manage business manager accounts, obtain stock feeds in multiple formats, or handle tracking and conversions
Our vehicle detail landing pages are optimised to track every event on your website, feeding this back to the ad platform for maximum conversions.
Drive More In-Market Vehicle Buyers with Multichannel Inventory-Specific Advertising
Our approach is designed to be both simple and efficient. By automating ad creation and targeting the right customers without the need for dedicated account managers, we offer a streamlined, cost-effective solution perfect for dealerships aiming to boost their enquiries with minimal fuss.
This tool is specifically designed for car dealers, eliminating the need for an agency. We have a single interface to push your inventory to an in-market audience who have been shopping for similar vehicles near your dealership across multiple channels such as Google, Facebook, TikTok, SnapChat, and more. We make vehicle inventory advertising easy by handling all the technical details.
Set it, forget it, and watch the magic happen
Capture the attention of car shoppers and boost your sales with our cutting-edge, easy-to-use vehicle inventory ads
Effortless
Our self-service tool lets you set your budget and choose the advertising platforms, then promotes your real-time inventory to in-market customers.
No markup on spend
Save on agency fees with our automated system, perfect for dealerships looking to boost enquiries with minimal fuss and maximum impact
Omnichannel Vehicle Inventory Advertising
The average person uses 8 social media channels and spends 3 hours per day on social media. Highly targeted Automotive Inventory Ads help you tap into this vast audience, targeting potential car buyers where they spend their time online
Reach car shoppers throughout their buying journey with Facebook and Instagram ads. Leverage Meta's targeting options to hone in on local in-market car shoppers who match your ideal customer profile. Studies have shown that Facebook ads can achieve up to 152% ROI for dealerships.
As part of a cutting-edge ad format Alpha test launched in February 2024, Automotive Inventory Ads on TikTok leverage your vehicle feed to create dynamic ads. These ads target in-market users, showcasing specific models or offers to an audience where 83% are over 18 and 34% are over 25.
Dynamic vehicle inventory ads on SnapChat utilise powerful data-driven targeting. With 82% of users over 18 and 51% over 25, SnapChat provides a prime opportunity to reach new generations of car buyers.
Launch fully optimised Pinterest advertising campaigns. Turn your dealership’s new vehicle inventory into “Pin” ads that proactively prospect and retarget in-market auto shoppers. About 47% of active users on Pinterest are 18+ and are looking to buy a new/used vehicle in the next 6 months. Additionally, 87% of the user base is interested in connecting with local businesses, which is 3x more likely than competitors.
Reach a highly qualified audience for vehicle shopping by listing your dealership’s new and used vehicle inventory on Google’s platform. Vehicle ads are a performance-focused lower funnel ad format, allowing you to promote your entire inventory to interested customers shopping for vehicles on Google. These ads leverage Google’s powerful search algorithms to match your inventory with users actively searching for similar vehicles, driving highly targeted traffic to your dealership.
Reach and Convert In-Market Car Buyers
Automotive Inventory Ads (AIA) are dynamic advertisements that use your dealership's live vehicle inventory to create targeted ads. These ads are designed to reach in-market car buyers on various digital platforms, showcasing your real-time stock to potential customers.
By integrating your vehicle inventory feed into our system. We handle the setup, catalogue maintenance, and real-time updates, ensuring your ads always reflect your current inventory. These ads are then displayed on multiple platforms such as Google, Meta (Facebook & Instagram), TikTok, SnapChat, and Pinterest, targeting users based on their search behaviour and online activity.
Automotive Inventory Ads are effective because they target users who are actively looking for vehicles. By using data-driven targeting, these ads reach potential buyers who are in the market, increasing the likelihood of converting ad views into sales. Personalised ads can increase conversion rates by up to 10 times compared to non-targeted ads.
Google, Meta (Facebook & Instagram), TikTok, SnapChat, and Pinterest. Each platform has its own unique audience and format requirements, which we manage to ensure optimal performance.
Our solution simplifies the advertising process by handling all technical aspects, including feed setup, catalogue maintenance, event tracking, and campaign management. With our platform, you can preview ads, set budgets, and schedule campaigns from one portal, streamlining the entire process.
Setting up Automotive Inventory Ads yourself involves creating and maintaining a real-time stock feed for multiple platforms, managing feed updates, setting up accurate event tracking, and logging into each platform to manage campaigns individually. This process is complex and time-consuming, requiring detailed technical knowledge.
Automotive Inventory Ads target in-market car buyers by using data from users' search history, online behaviour, and demographic information. This precise targeting ensures that your ads reach users who are actively searching for vehicles, increasing the chances of conversion.
Yes, our platform includes comprehensive tracking and reporting tools. You can monitor the performance of your ads, including impressions, clicks, and conversions, to ensure your campaigns are achieving the desired results.
Centralise Leads, Automate Finance, and Optimise Advertising Spend
This first-of-its-kind App Store is not just a collection of tools; it's a bespoke solution that acknowledges and celebrates the independent dealer. It's about levelling the playing field, offering cutting-edge resources that were once the exclusive domain of the big names.
When it comes to technological advancements and digital tools, independents frequently find themselves on the outside looking in, sidelined by solutions that cater primarily to the larger players. That era is now over
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